LintasCafe – Hard Rock is on the hunt for musicians on the rise to take the stage at the 2012 Hard Rock Calling music festival in London’s Hyde Park. Hard Rock Rising, the global battle of the bands, will give one local band from this international competition the chance of a lifetime – to be on the bill with Bruce Springsteen and the E Street Band and additional headlining performers at one of the world’s most-anticipated concert events.

Beginning on Monday, 27 February 2012, the area’s greatest undiscovered bands, as chosen by Hard Rock Cafe Jakarta’s Facebook fans, will take the stage at Hard Rock Cafe Jakarta and battle it out live at multiple qualifying events. Bands performing include Buronan Mertua, Snickers And The Chicken Fighter, FOS, The Painkillers, DaveMcOpus, Rockeveler, Lord Symphony, Horny Fever, 11.12 Band, The Cadenzza, Scream Monster of Blood, Poetic Island. Bands will be judged by a panel of local industry experts including Bhita Harwantri (Music Director i-Radio Network), Eric Wirjanata (Chief Editor DeathRockStar Webzine), Wendi Putranto (Executive Editor Rolling Stone Indonesia and Author Rolling Stone Music Biz) and participating bands’ representatives. A final round featuring each of the preliminary winners will be held on Monday, 26 March 2012, with one winner being selected to move on.

Hard Rock Cafe Jakarta’s local winners will then be pitted against eighty-six other Hard Rock Cafe local winners from across the globe. These local winners will be narrowed down to the top ten bands worldwide via fan voting on participating Hard Rock Facebook pages. A panel of celebrity judges and music industry professionals will select the top three winners.

The first place winner will be flown to London for the ultimate rock star treatment, including a spot on the bill at Hard Rock Calling 2012. Second and third prize winners will receive $5,000 and $2,500, respectively, in ReverbNation PROMOTE IT credits, a revolutionary tool that creates targeted, highly effective Facebook advertising campaigns for musicians and venues promoting songs, Facebook pages and concerts. For full rules and a list of participating locations visit www.hardrock.com.

Hard Rock Cafe Jakarta Hosts Hard Rock Rising
Monday, 27 February 2012
9 PM – 10 PM

Monday, 5 March 2012
9 PM – 10 PM

Monday, 12 March 2012
9 PM – 10 PM

FINAL Live Performance Round
Monday, 26 March 2012
9 PM – 10 PM